Story-Driven Creator Commerce

A curated wine experience,
co-created by wineries
and the creators they trust

Align with Wine pairs boutique, under-represented wineries with mission-aligned lifestyle creators. Together, they design an exclusive 2–3 bottle offering for the creator's community — turning authentic storytelling into measurable direct-to-consumer wine sales.

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"Every creator partnership is thoughtfully aligned, professionally managed,
and measured by business results — not vanity metrics."

What We Do

A platform built around one powerful idea

Align with Wine is a story-driven creator commerce platform that helps wineries acquire new direct-to-consumer customers through carefully curated creator partnerships. Unlike traditional influencer campaigns focused on awareness metrics, every campaign is built around a co-created, exclusive product offering — a 2 or 3 bottle package designed collaboratively by the winery and creator — with a dedicated landing page that attributes every sale.

The winery and creator work together to select wines that genuinely resonate with the creator's community — then tell that story through authentic content. The result is not a generic promotion. It's a limited, curated offering that feels personal to the creator's audience and meaningful to the winery's brand.

Initially focused on underrepresented wineries — women-, Hispanic-, BIPOC-, and LGBTQ+-owned businesses — Align with Wine provides a new customer acquisition channel that complements existing direct-to-consumer strategies. Wineries retain ownership of every customer relationship, every time.

$3.7B
DTC wine channel size
2.72%
Avg. wine influencer engagement rate
120M+
Wine-interested Instagram users
$0
Upfront cost on your first campaign
The Offering

A curated package, designed together

The centerpiece of every Align with Wine campaign is a co-created, exclusive wine package — built by the winery and creator in collaboration, and offered exclusively to the creator's community for a limited window.

🍷

Winery selects the wines

The winery proposes bottles that represent their story and quality — typically 2 or 3 wines that pair naturally with the creator's community and lifestyle.

🤝

Creator shapes the story

The creator brings their community knowledge — what resonates, what excites, what feels authentic. Together, they finalize a package that feels genuinely co-created, not commissioned.

📦

Exclusive 2–3 bottle offering

A limited, curated package — available only through the creator's campaign page for a defined window. Every order ships directly from the winery. Every customer belongs to the winery permanently.

The Process

From match to measurable sales
in five steps

01

Winery Qualification

We learn your story, your wines, your values, and your goals — then confirm your DTC infrastructure is ready to support campaign fulfillment.

02

Creator Matching

We identify a creator whose community shares a genuine affinity for your story and values. Every match is curated for resonance — not just reach.

03

Co-Create the Offering

The winery and creator collaborate to design an exclusive 2–3 bottle package — selecting wines together, shaping the story, and building something that feels genuinely personal to the creator's community. This is what makes every campaign unique.

04

Campaign Launch

We build a dedicated landing page for the exclusive offering, handle all tracking, compliance, and reporting. The creator introduces the package to their community through authentic content. Orders flow directly to the winery.

05

Measure & Grow

Full transparent reporting on every sale. Wineries pay 15% of sales after the campaign closes. Creators earn 20% commission plus a guaranteed upfront engagement fee. Every customer introduced through the campaign belongs to the winery — permanently. No platform lock-in, no shared ownership. The winery owns the relationship from the first order forward.

Who We Serve

Built for wineries.
Rewarding for creators.

For Wineries

A new DTC channel — built around your story

Reach new customers through a creator whose community is genuinely aligned with your winery's mission. You collaborate on an exclusive curated package, they tell your story, and every new customer you win is yours permanently.

  • Zero upfront cost on your first campaign
  • Co-design an exclusive 2–3 bottle package with your matched creator
  • Dedicated campaign landing page with full sales attribution
  • You own every customer relationship permanently
  • Pay only 15% of sales — within your existing distribution margin
  • Full campaign management from start to finish
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For Creators

A partnership your community will actually love

You're not promoting someone else's product. You're co-creating an exclusive wine offering with a winery matched to your values — then introducing it to your community as something you genuinely helped design.

  • Matched to a winery that fits your story and community values
  • Collaborate on the wines and package — it's your name on it too
  • Guaranteed upfront engagement fee — paid within 48 hours of launch
  • 20% commission on every bottle sold through your campaign
  • Total earnings 3–5x a standard brand deal at base conversion
  • All campaign infrastructure managed — you focus on content
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Our Mission & Vision
Mission

To help wineries grow through authentic creator partnerships that generate measurable direct-to-consumer sales while preserving the stories that make every winery unique.

Vision

To become the trusted global platform wineries use to launch, manage, and measure story-driven creator commerce campaigns.

Brand Promise

Every creator partnership is thoughtfully aligned, professionally managed, and measured by business results — not vanity metrics.

"What I see among younger wine drinkers is that they care deeply about authenticity. They want to know the story behind the wine, the place, the people, and the values that shaped it." — Joy Sterling, CEO, Iron Horse Vineyards · Forbes, June 5, 2026

Stay in the loop

We're building something new for the wine industry. Whether you're a winery, a creator, or just curious — sign up to be the first to know when we launch.

No spam. Just meaningful updates as we grow.   hello@alignwithwine.com